Classic White Logo
Classic White Logo

Logo Design and Branding - Points to Remember
A good logo design is highly instrumental in establishing a
business brand and creating a long lasting impression among its
customers. It should be able to create a powerful impact on the
viewers and successfully exude the nature and attitude of a
business. Ideally, a company logo design should be able to
communicate your company ethos, principles, mission and the
nature of product/service offered, to the viewers.
A professional logo design would establish a professional image
of your company and strengthen your brand. Actually, in most
cases the consumer gets the first impression about the company
through your logo. Your business logo should build a brand that
is strong enough to give your consumer a visual imagery of your
company. People should be able to identify your company on sight
of your logo.
Trend shows, most of the good logos are simple and often text
based. Think of the IBM, SONY or Microsoft logo, even if you
view a part of it you will be able to recognize the company. It
is extremely essential for a logo to be easy for people to
remember.
This principle of simplicity applies n most cases, however, we
often see exceptions in Government Organizations, Hotels and
Luxury resorts etc because they want to put up a classical
exclusive image. This again brings us to a very important point
that should be considered for a good logo design -- the nature
of business.
While simplicity can be the basic principle for any logo design,
the designs might vary widely depending on the nature of
business. For example, a financial institution might like to use
a bold face font to express solidarity and stableness where as a
courier service or transport company might prefer italicized
fonts to express the speed and movement involved in their
business.
In addition, while specifying the design requirements for your
logo you should consider the fact that you will probably have to
use your logo on your fax cover and other places where it will
be in black and white. You should ensure that your logo looks
equally good and attractive in black and white.
I would also suggest avoiding a very trendy look for your logo
if you are planning for a long-term business because what we
concern "modern" today might be backdated tomorrow. It is very
important that your logo designer knows how to maintain this
balance.
While any professional logo designer should be able to create a
custom logo
design once you have provided them with your
specifications, you should be careful to select an experienced
designing company and not land up with some single designer
start up venture.
Last but not the least important factor is price. You are paying
for your logo - something that is going to be used to establish
your brand and represent your business for years, so you should
be ready to pay a decent amount while it is also not necessary
to pay some big amount like $350 for a logo. With the online
logo design firms coming into business, now you have a wide
choice of price for your logos and it should not be difficult to
find a logo designer that fits your budget. Some logo design
sites would even allow you to quote your own price for your
logo.
If you have still not got a logo for your business or are not
happy with your existing logo, it's time you get your new logo.
Wish you lucked with your logo hunt.
About the Author
Ray Smith is a marketing Expert with years of experience in
different industries and specialized knowledge on branding and
Internet marketing. custom logo design
does the db skimboards classic logo look girly?
im thinking about getting a custom db skimboard and using the classic logo and i was wondering if it looks too much like something that would be on a chicks board... heres a link to see what the logo looks like but im getting black and white colors so it wont be girly colors or anything. oh and its just the purple logo.
http://dbskimboards.com/boards/lexipro/
very girly
do mine?
http://answers.yahoo.com/question/index;_ylt=ArLK.NRb3BFqKsgZR2LeINPsy6IX;_ylv=3?qid=20100513170729AATtrkJ
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